- Image
- Photograph
- Caption
- Illustration
- Logo
- Crop
- Depth of field
- Perspective
- Shutter speed
- Colour
- Contrast
- Texture
- Setting
- NVC
- Text
- Font type
- Font size
- Serif/ sans serif- with/ without
- Colour
- Italic/bold
- Underline
- Title banner
- Heading
- Subheading
- Leading line
- Tag-line
- By line
- Structuring/ sequencing
- Institutional information
- Adverts
- Layout
- Rule of 1/ 3rds
- Blank/white space
- Size
- Position
- Orphans
- Widows
- Gutters/borders
- Juxtaposition
- Hard lines
- Graphic feature
- Watermark
- Drop cap
- Columns
- Paragraphs
- Plugs/ ears
- Page numbers
- Date issue no.
- Colour blocks
- Gradient
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