War of the Worlds radio drama had left listeners into suspended disbelief and became famous because it tricked people into believing aliens were invading Earth due to the “breaking news” style of the broadcast. Plot contains Martians invading new Jersey.                                                                                                                                                                                                                              People in the 1900’s had less knowledge and were more naïve when it came to media/news –Passive audience/targets a niche audience. The science fiction drama was broadcasted from CBS, which is the Columbia Broadcasting System.  It is a radio podcast of a science fiction novel that was written by H.G Wells.  All in all CBS radio’s ultimate goal was to create publicity.  On it’s opening evening, it was estimated that around 30 million people were tuning into the broadcast and around 80% of Americans owned a radio then. The New York Times headlined a quote that stated ‘Radio listeners in panic, taking war drama as fact’.                                                                                                                                                      The idea of a ‘risky business’ and being hard to meet everyone’s needs. Not being able to predict if an audience will enjoy what is being created. – Hesmondhalgh.                                                                   Clay Shirky- Audience behavior has changed due to the internet and the ability for audiences to create their own content at home thanks to the lower cost of technology. This new audience doesn’t just consume media, but also produces it – creating the term ‘presumer’.                                      Influence of new technology – New media reaches a different and wider network of people/viewers.