Capital + Deutschland 83

Intro) Explain each para using theorist and statistics

P1) Show knowledge of the changing media regulatory landscape and the shift towards globalization

A consumer based media regulation system is gives audiences what they want whereas citizen based regulation system gives people what they need. However, its not so simple as people don’t like being told what need but if they always did what they want it wouldn’t benefit them. For example if TV always had what people wanted it would mainly show sports of movies and never show the news or important broadcasts.

The labour government in 2003 brought in OFCOM to regulate the media in TV by trying to “ensure that the media landscape is not dominated by a single organisation”. However, Livingstone and Lunt said there is “little accountability regarding actions to further citizen interests”

There is freedom for anything to posted on the media and if the newspapers and advertisers are self regulated they are able to turn down or deny any complaints.

P2) Present your own CSP case studies (with institutional details) as illustrations and explorations of this issue

In November 2016, Capital won the best TV movie/mini series award at the 44th International Emmy Awards.

In Germany, Deutschland 83 began to air after the U.S. run on RTL 26 November 2015.^[77] There, the series lost viewers over the course of its run; the series finale had 1.72 million viewers, or approximately half of the series premiere’s viewers. As a result, German newspaper Bild called the show “the flop of the year”

P3) Highlight Hesmondhalgh’s propositions for the way in which the media industry mitigate this ‘risky business’.

In the show capital it casts famous actor Toby Jones who stared in shows like Harry potter, Jurassic park and Captain America, starring famous actors will create more awareness for the show as people will recognize him from other popular shows and want to watch this as well.

Begin to look at advertising and how it prevents ‘risky business while also linking it to Curran and Seaton commercial media

P4) Touch upon Curran and Seaton’s arguments for a more diverse media landscape. Introduce with a bit about Curran and Seaton then link to csp

commercial media – an organisation that makes or distributes products for economic gain. commercial media usually makes products for entertainment purposes.

A total of 20 broadcasters and subscription VoD services have picked up German thriller series Deutschland 83 from FremantleMedia International (FMI).

UK government policy is responsible in part for widespread domination of media landscape by huge conglomerates (deutschland 83 RTL group, free mantlemedia)

Fremantlemedia producers of Deutschland 83 have the subsidiaries fremantlemedia north america and wildside which both produce films.

Media industry is driven, Curran and Seaton tell us, by the twin forces of creativity and business

P5) Coupled with some reference to audience theory.

Walter presents, Deutschland 83, The two-step flow of communication model says that most people form their opinions under the influence of opinion leaders, who in turn are influenced by the mass media.

Steve Neal genre theory similarities and difference between each genre. (hybridization repertoire of elements).

Katz and Blumler. Uses and gratification theory

Conclude essay with a summative paragraph.