Oh is about new ways of looking inside ourselves and out at the world. A mindfulness magazine with a fresh perspective – wheremindfulness is nothing more of less magical than the good stuff we knit into our days, in the most ordinary ways. You’ll find ample time to reflect and feel, to pause, question and notice; gentler ways to be and do, to live and play. We’re an arms-wide-open mag – inclusive, down-to-earth, and heart-led. We believe that life’s better when we all help each other out, live a kinder life, and just go a hell of a lot easier on ourselves in the process. That’s why you won’t find long lists of stuff to do, buy and ‘be’ in oh
– instead, you’ll find deliciously long and transporting reads and deeply human first person stories that celebrate the humble, the frugal and the plentiful; the magic in the mundane, and the unsung beauty of the unnoticed.

If you’re new to Oh, we’re a bi-monthly published in print and digitally, made in London by a small indie publishing house started by three friends.

With beautiful photography and illustration at its heart, oh is a place to meet new people, hear their stories and leave you looking at life with a little, welcome fresh perspective.

our story

Five years ago, three friends and colleagues were working for one of the biggest publishing companies. But we believed there was a better way to create and publish magazines – where the readers were as important as the advertisers, where the paper quality and design were valued and where the words and pictures weren’t always trying to sell stuff, didn’t portray perfection, didn’t tell people what to do and made them feel better, not worse.

So we gave up our jobs, ploughed in our savings and borrowed the rest to set up our own publishing company – Iceberg Press – and buy The Simple Things, followed by Oh Comely two years later. Then, in 2018, we launched Pics & Ink to sell other publishers’ independent, beautiful and useful magazines too. It’s been hard work but the smell of every fresh-printed issue in our hands is a note to self to savour the good times.