Teen Vogue Basics

INDUSTRY

  • Owned by Condé Nast (who is owned by Advanced Publication) who owns GQ, The New Yorker, Vanity Fair, Wired and Architectural Digest (AD)
  • Teen Vogue cut their newspapers in favor for online content
  • Teen Vogue has a website, instagram, tumblr, twitter, pinterest, youtube and others
  • Teen Vogue had 8,341,000 unique visitors in May 2017 and 4,476,000 in 2018
  • Vogue pays its employees an average of $50,969 a year

AUDIENCE

  • Targeted at female teenagers between ages of twelve to seventeen
  • Uses and Gratifications (= AUDIENCE)

REPRESENTATION

  • Messages sent (encoded/decoded) ie the values, attitudes and opinions of this CSP (or ideology / political & social bias) (= REPRESENTATION)
  • Mainly reactionary text

LANGUAGE

  • Use of new technology / relationship to old technology (= LANGUAGE)
  • Layout, language, style, design, words, images, symbols, connectivity (=LANGUAGE)

Social – Reactionary Text as it talks about pop music artists having disputes. This is quite reactionary as it focuses o issues that aren’t important at the current day compared to war, fired and death happening. This creates a more superficial problem.

Political – Reactionary and Radical text as it supports the ideology that Trump is bad which is the dominant ideology in America. It also shows that women can be interested and a part of politics as these TeenVogue articles are popular, therefore being a radical text that tries to change the dominant ideology.

NEW TECHNOLOGY

ProductionDistributionConsumption
Digital audio recorders and cameras
Photoshop
Website Creating
Microsoft Publisher
The internet
Social Media
Broadcasts
Phones
Televisions
DAB’s

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