Life hacks

Audience is younger adults- ‘ expressing yourself and lockdown hair disasters’

Casual conversations opposed to scripts

Curran and seaton- diversification, bbc life hacks offer entertainment for everyone but not all at once

Accepts diversity through openness

 Targets a niche audience

Uses and gratifications theory- listeners relating to stories that are being said online/ online community

Livingstone and Lunt- follows a citizen based approach to media production

War Of The Worlds

Broadcasted by CBS

War of the worlds 1937, technology has developed since then

Hesmondhalgh’s idea of a risky business within media- The producers don’t know if the media they are producing is going to cater for everyones interests so not everyone will like it.

Clay Shirky: The audience doesn’t just consume media, but also produces it – creating the term ‘presumer’

Livingstone and Lunt: CBS who broadcasted War of the Worlds, work on a consumer- based approach