Media Regulations

Whats the difference between a consumer based media regulation system and citizen based regulation system?

A consumer based media regulation system describes the people who consume the content giving off a reaction which can be broken down by reception theory and allow the production company to take that data and produce films that meet the expressed interest of the viewer, which is used for the producer to make the maximum profit.

A citizen based market allows the people to decide what they watch which would lead to specific topics/ sports/ tv shows being present with the availability for people like politicians to hide the truth and create a false reality. It would prevent important news from being broadcasted.

What impact did the 2003 Communications act have on media regulation?

It resulted in the reduction of the public service requirements needed for television broadcasting. The act was passed by the labour government and and created the regulator Ofcom. As a result, Independent television productions where free to produce content that was more commercially viable – however this seemed to have a negative impact as it regulations lost accountability.

Whats the draw back of a self regulated system?

In the production of programming that lacks the civic-minded republicanism that had been fostered within previous regulatory frameworks. Livingstone and Lunt argue that Ofcom ‘established institutional structures and roles relating to consumer policy. Strikingly, little equivalent activity or accountability was forthcoming regarding actions to further citizen interests’.

How do you regulate media content and organisations on a global scale?

Due to the absence of government guidance organisations are left to create their own moral and ethical codes. Some companies are stricter than others allowing some papers like the guardian to be more sexually explicit. Some reasons for this are the Code of conduct, audience-based factors, advertiser needs and institution-oriented factors.

Leave a Reply