Statement of Intent A2

My Magazine is aimed towards young adults and teenagers age 14-20 who are interested in games and gaming culture. This audience will be therefore mostly middle class because they will be able to afford games and the hardware needed to play them. I will focus my magazine around reviewing games and providing stories related to the gaming industry and gaming culture, informing readers of games to buy or avoid and telling readers about new developments in gaming. 

My game adverts will feature different products related to gaming: I will include an advert for an upcoming game, an advert for an upcoming console, and an advert for a gaming mouse. The adverts will be aimed towards the target audience of the magazine, but they will not necessarily follow the house style of the magazine because adverts are produced by other companies and the magazine will feature those designs. My game advert will include images of people to simulate the graphics of the game that is being advertised. This will be linked to postmodernism as I will aim to produce the adverts to conform to commercial media standard by creating a hyperreality and glorifying consumption of excess. The game also appeals traditionally to masculine audiences since it is a violent fighting game. Because of this, the advert is reactionary and conforms to the overrepresentation of games that are violent and appeal to males and the male fantasy. For my gaming console advert, I plan to again apply postmodernism in a typical way to praise consumption of the product being advertised and to attract customers. For my gaming mouse advert the language will be imperative to apply postmodern theory as well as the idea of hailing individuals in society developed by Althusser. 

My magazine’s front page will feature an image of a friend who will act as a character in the game being featured prominently on the front page. Since this character that will be featured is a white male the cover is reactionary, without featuring a female character the cover appeals to the mainly male audience of video game media and conforms to the general representation of white men in video games. The cover also will feature insights into what articles and stories are featured inside the magazine which will attract customers and communicate what is inside the magazine to them. My Magazine’s contents page will also provide information on what is in the magazine, but the primary purpose is informational while the features on the front cover is to advertise the magazine to potential customers. The contents page will list every article in the magazine. These will not be created apart from the double page feature but will be on the contents page to create verisimilitude and to make the magazine look like an actual magazine. The list will feature an image for each article to again increase verisimilitude. 

Leave a Reply