How will you use media language and media representations in order to create a product that meets the requirements of the brief, would appeal to the target audience and also reflect the appropriate media industry? (Maximum 400 words)  

Be specific about the ways in which you will use aspects of media language, media representations, target your audience and reflect the appropriate media industry for your chosen brief. 

I intend to create a music video which is a release to be used as a promotional scheme for an upcoming tour/gig for a band playing in the UK. The music video will also be used as a promotional scene for a headphone manufacturer. I intend to have an intended audience of people who enjoy the genre of metal music but also those who own motorbikes as the product I will be promoting are headphones for your motorbike helmet. This doesn’t limit the audience through age but through music taste and whether they ride motorbikes or not. I will be using mise-en-scene and props in order to create a better understanding of the setting and make the audience more interested in the music video and the song which is being played and the product which is being shown through the music video.

For my music video I will look at how other videos use props such as motorcycles in their videos, I will use a range of angles and camera techniques such as depth of field in order to create the best aesthetically pleasing view point for the audience.

For the magazine I will be promoting the band in their upcoming tour, in which the video will promote one of their tour locations. But will also show an interview with the band members. I will be using the genre of the music in links with the magazine and target the same audience. I will be basing my ideas of an already made and popular metal magazine