Habermas theorised the concept of the free press whereby the media and the press should be free from interference and bias, ownership and political control. He argued that the newspaper should be made by the people for the people in ‘coffee house culture’ and deliver factual and unbiased accounts.

Elements of this are evident in the ‘I Newspaper’ and in its struggle for a just and égalitarisme society. ‘Do you want the good news or the bad news?’. This interrogative headline of the 19th October 2020 edition illustrates the newspapers values.

As a liberal free press, unlike the sensationalist and inaccurate account of science and medical research in order often seen in the Daily Mail newspaper, the I strives to give through and factual accounts of current affairs, not withholding or exaggerating issues in order to increase sales currently set at 221083. This is seen as the headline offers facts from both sides of the argument in order to deliver the truth to the audience despite the outcome as it is not corrupt or influenced by political control.

This links to Habemas as it draws on his concept of free press. The I is a liberal free press, that seeks to deliver facts and true accounts to the audiences, free from bias and political control.