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“The paper is owned by the Daily Mail and General Trust. Jonathan Harmsworth, 4th Viscount Rothermere, a great-grandson of one of the original co-founders, is the current chairman and controlling shareholder of the Daily Mail and General Trust”

Daily mail was founded “Harold Harmsworth, 1st Viscount Rothermere”

-Right wing

-supported Hitler and Nazi’s

-average age of its readers was 58

– 53% of Daily Mail readers voted for the Conservative Party, compared to 21% for Labour and 17% for the Liberal Democrats