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Alternative institutional structure

• independent magazine published by iceberg press (small London publisher)
• independent media company
• iceberg shows a commitment to print over any other media form
• represent femininity with a focus on creativity and quirkiness
• niche company (unique)

there’s an absence of men – suggesting OH is a radical company set up to combat and challenge the dominant ideology of men being in power, challenging the patriarchal society

• wanna show they can be independent men aren’t here to dominate women and control them

ICEBERG PRESS

• created in 2014 by 3 friends/colleagues (were working for biggest media companies) – iceberg press and bought simple things
• Lisa Sykes, Guy Foreman and David Parker
• OH created 2016

ICEBERG PRESS’ MOTIVES/VALUES

It’s all about the audience.

Chase the work, not the money.

Compromise isn’t our friend.

We will always make time for ideas.

We are stronger when we work with others.

We want good people to work in a good place.

Every year we will help a cause that matters.