Post Modernism

  1. Pastiche – a work of art, drama, literature, music, or architecture that imitates the work of a previous artist
  2. Parody – a work or performance that imitates another work or performance with ridicule or irony
  3. Bricolage – involves the rearrangement and juxtaposition of previously unconnected signs to produce new codes of meaning
  4. Intertextuality – one text/sign is referencing another
  5. Metanarrative – how the media stories over a period of time.
  6. Hyperreality – inability of consciousness to distinguish reality from a simulation of reality, especially in technologically advanced postmodern societies.
  7. Simulacrum – not just a representation of the real, but the real itself
  8. Conumerist Society –
  9. Fragmentary Identities –
  10. Implosion –
  11. cultural appropriation –
  12. Reflexivity –

Post modernism is a kind of philosophy/way of life and a way of seeing the world.

New expressions of identity and being are actually new iterations (versions) of previous expressions. Postmodernism as a complicated and fragmentary set of inter-relationships.

Shuker (talking about music videos) – their preoccupation with visual style, and associated with this, their status as key exemplars of ‘postmodern’ texts.’ (2001:167)

fragmentary, decentred nature of music videos that break up traditional understandings of time and space.

 ‘no longer able to distinguish ‘fiction’ from ‘reality’

Surface and style over substance

Richard Hoggart (Uses of Literacy). Lost our ‘Neighborhood Lives’ we are more concerned and centered around consumption

Fragmentary consumption = Fragmentary identities

Postmodernism is the development of fragmented, alienated individuals living (precariously) in fragmented societies.

Jean Baudrillard would describe as implosion which gives rise to what he terms simulacra.

A ‘process leading to the collapse of boundaries between the real and simulations’ 

become more than a representation or simulation and it has become simulacrum not just a representation of the real, but the real itself.

an understanding of uncertain/certainty that Baudrillard terms the hyperreal.

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