FADED – ALAN WALKER

In the beginning of this music video they film a few shots of empty/abandoned rooms with a singular man stood by himself(isolated) this is to give the feel of loneliness and to set the abeyance of the video.This is carried out throughout the video as it shows him walking the empty streets and entering dark, empty houses which were once homes.

I like how they have used lots of short clips to create this music video rather than one whole clip, this allows the audience to many aspects within a short amount of time (3.32 the duration of the video) I also like the use of up close shots and those from a distance.

THIS IS AMERICA- CHILDISH GAMBINO

The purpose of this music video is informing people of the obvious mistreatment of african americans. The beginning shot is of Childish Gambino dancing until he strikes a pose family known in relation to Jim Crow and shoots a black man in the head ( this shows both black art and black suffering) This is powerful and as it is used in the beginning shots sets the severity of the music video. Black music and black dance is largely used in America however is not appriciated this is called a lack of cultural appreciation.

In this music video it shows African Americans being killed/shot this is to spread awareness of black deaths are far higher than white deaths and that white people have privileges. This is very current in todays news as the death of George Floyd set of a mass disruption all over the world.

The music video shows a large group of black people who feel isolated from society as they are not treated equally, the video shows cars on fire, close ups and shots from a distance. There is a protagonist who is filmed throughout the whole video however in the background there are riots and fights with the police this is to show how black people are ‘perceived to be’ whilst the protagonist dances upfront. Although the music video is busy and has a lot going on it still portrays the feeling of fear and isolation they feel from everyone else.