csp 8 – the i facts

  • History: On the website ‘The Independent‘, the launch of the i was announced on 19th October 2010. The first issue went on sale for 20p on 26 October 2010.
  • Format: It is tabloid-size (17 x 11 inches) and stapled. The first issue contained 56 pages. 
  • Editors: 2013= Oliver Duff
  • Political stance: It claims to be politically balanced and aims to publish from both left and right views as well as take a political stance on the centre the political spectrum.
  • Target Audience: left centered, male, university educated, older (25 – 60)
  • Cost: The cost varied from 20p in 2010 to 60p in 2017
  • Circulation: 221,083 (October 2019)
  • Profit: £1 million (December 2017)
  • News Values
  • Gatekeepers
  • Regulation / Deregulation
  • Free market vs Monopolies & Mergers
  • Media concentration / Conglomerates / Globalisation (in terms of media ownership)
  • Vertical Integration & Horizontal Integration
  • Neo-liberalism and the Alt-Right
  • Surveillance / Privacy / Security / GDPR
  • The Leveson Enquiry
  • patterns of ownership and control, including conglomerate mergers, vertical / horizontal integration and diversification
  • the impact of economic factors, including commercial and not-for-profit aims and intentions
  • the processes of productiondistribution and circulation
  • the role played by keyorganisations, groups and individuals in a global context
  • how media organisations maintain, varieties of audiences nationally and globally
  • recent technological change in terms of production, distribution and circulation
  • patterns of consumption and response in terms of new media technologies
  • the impact of ‘new’ digital technologies on media regulation, including the role of individual producers
  • the regulatory framework of contemporary media in the UK

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