The I is a British national morning paper published in London by Daily Mail and General Trust. It is distributed across the United Kingdom.

Its target audience is “readers and lapsed (no longer) readers” of all ages and commuters with limited time. This is why it is often given for free at popular travel places (airports, large train stations etc.). It has a circulation of 221,083 people.

The I was originally launched in 2010 as a sister paper to The Independent.

The I is tabloid-size and stapled. The first issue contained 56 pages; however the Friday edition of the paper, which contains the “Friday” section, has more pages in it, at around 65.

Oliver Duff is the (main) editor for The I, however there will be many more. The Independent supports the Liberal Democrats and as The I is was a sister paper so it is probably Lib Dem too.

The I newspaper increases its price by 10p, from 30p to 40p on weekdays and 40p to 50p on Saturdays. It generates £11 million in operating profit on £34 million revenue.