• uses the public sphere to enforce political opinions (right wing politics) and to integrate them into the public consciousness
• manipulation – (chomsky, manufacturing consent)
• Structures of ownership
  The role of advertising
  Links with ‘The Establishment’
  Diversionary tactics – ‘flack’
  Uniting against a ‘common enemy’

AGENDA SETTING

FRAMING

MYTH MAKING

CONDITIONS OF CONSUMPTION

• the media acts as ‘watchdog’ to enforce right and wrongs