Noam CHOMSKY

Manufacturing Consent: The political economy of mass media. This book was released in 1988. The authors try to propose that the mass communication media of the US “are effective and powerful ideological institutions that carry out a system-supportive propaganda function, by reliance on market forces, internalized assumptions, and self-censorship, and without overt coercion”.

“The link between news organisations and news coverage is not easy to determine.”

“Fewer and few corporations control more and more of the american news.”

The process of manipulation and persuasion. The role of advertising. Magazine companies and other large companies which sell magazines do not make profit from the buyer purchasing the magazine, they make profit from the advertiser who pays them to have their advert on the magazine.

The media don’t reflect the real world, they shape it how they want it to be. They do this by focusing on certain areas and saying things to try and persuade people.

Newspapers frame their stories in positive, negative or negotiated ways. This could be by the wording used in the story or it could be to do with the pictures chosen.

News stations told to say the same points about a specific topic to make it more believable

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