Conversation – People can communicate with each other whether it be online or in person. Communication nowadays is primarily online as we have all of this new technology and all of these developments. Teen Vogue uses their articles in order to intrigue an audience and persuade people to spread the word and pass it onto others which involves communication between individuals.

Personalise – In Teen Vogue articles can be personalised to what you seem to be into and looking at the most creating your own personal ‘library’ for articles. An article may be suggested to you that is similar to another article that you clicked on and read not so long beforehand.

Two-way conversation compared to One-way conversation – Now that there is advanced technology this means that people can communicate between each other a lot more easily than previous years such as messaging or sending images of memes or screenshots etc. This allows people to have two-way conversations and communicate with each other better.