new media

Teen vogue

Teen vogue is a sister publication to vogue. It was a magazine publication which was first started in 2003 but ended in 2017, however it continues to publish digital articles on there website. Like vogue it publishes many stories about celebrities and fashion but targeted at teen girls.

The owner of teen vogue is Condé Nast (american mass media company) which parents organisation is advance. Teen Vogues yearly revenue is 8m.

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‘micro behavioral targeting’

‘targeted revenue- generated opportunities’

‘deeper portraits of individual customers’

‘ high levels of customer satisfication’

‘changes peoples behavior through carefully crafted messaging that resonates with them’

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