- the movie is a medium to low budget film produced by Hollywood (25$M)
- The appeal of this film to Fox studios is that it provides insight and commentates on the social situation of today. Also the film is a medium budget production which means it has a higher profit potential than a large budget film.
- The appeal of this film to audiences is education about history and because it comments on social issues like racism that people in today’s society can also relate to.
- The film was successful on a profit level, with it earning $236 million against a budget of $25 million, making the total revenue figure around $211 million.
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