CSP 5 – ESSAY PLAN

Explain the appeal of low to medium budget films to Hollywood conglomerates.

  • Define what a conglomerate is and how Fox is one
  • If a film has very good rating, then a large conglomerate would want to get involved in order to have bragging rights that they produced the film.
  • Low budget films mean the company doesn’t need to work as hard to create a profit.
  • Explain the revenue from the film
  • $6.88 Million was spent on marketing the advertise the film, however it has been shown to be a profit potential due to the good reviews left by critics and the multiple awards it has won, for the film itself and the individual actors/actresses.
  • By creating a successful film with another small film company , Fox 2000 can create the film using the least amount of money possible in order to give them profit and they can attract a wider audience – the audience that enjoys watching Fox 2000 films and the audience that enjoys watching films that are produced by Levantine Films or Chernine Entertainment
  • Fox 2000 is a monopoly of the film industry, so Fox 2000 is a conglomerate that gets involved as low budget films are becoming more commonly known for their huge profit potential.
  • The Fox 2000 company is owned by Walt Disney, a large conglomerate that dominates most of the industry sectors. Disney is known for its very popular films, therefore people would know it would be a successful film due to it being produced by a company that is owned by Disney. (could mention cultivation theory as Disney films are sold everywhere)
  • By creating many films under the Fox 2000 trademark, the cultivation theory can be applied as people will know it is a good film due to being produced by Fox, the dominant film company within the film industry.
  • The cultivation theory can also be applied because Fox 2000 is such a large film company, most of the successful films have been produced and released under the Fox 2000 branding.
  • It was a small budget film that costed $25 million dollars to produce.
  • It is a hybridization of the history, biography and drama genre of film, which attracts the audiences that enjoy these specific genres.

Why is Fox 2000 a conglomerate?

  • It is owned by 20th Century Fox
  • It has been bought out by Disney
  • It has 17 Fox-branded companies and owns over 175 other companies that have been bought out by them but don’t trade under the Fox trademark.

Leave a Reply