The film production company was created with the goal of exercising political influence. It was expected to make money without being a pure propaganda institution, but rather a company that reaches the audiences with its films.
In the 1950s, UFA was newly founded with the backing of the German government. Then, too, Germany was interested in having a major German film production company. That said, the years after Bertelsmann took control in 1964 are really the first time there was no state influence at all.
These films now are typical for German TV, and what they believe the audience want to see, feature films about German history as UFA started to cater to people’s interest in recent history.