“dominated by repetition, but they are also marked fundamentally by difference, variation, and change.”
– Steve Neale, Film and Theory: An Anthology, 2000, p165

“The relationship between the individual text and the series of texts formative of a genre presents itself as a process of the continual founding and altering of horizons. The new text evokes for the reader (or listener) the horizon of expectations and “rules of the game” familiar to him from earlier texts, which as such can then be varied, extended, corrected, but also transformed, crossed out, or simply reproduced.”
– Hans Robert Jauss, Towards an Aesthetic, 1978, p79